AMD Radeon GPU Prices Just Went Up
An industry source has confirmed to Tom's Hardware that AMD has raised the price of its Radeon gaming graphics cards by 10 dollars per 8 gigabytes of video memory. It might sound like a small change, but for anyone planning a new build or an upgrade, this kind of price adjustment can add up and affect the overall value of a gaming system.
This type of change usually does not happen by accident. It can reflect higher manufacturing costs, increased demand, supply chain challenges, or a strategic move to reposition products in the market. Whatever the reason, it means that AMD Radeon GPUs with more VRAM will see a higher increase in their final price.
How This Affects Different Radeon Cards
The key detail is that the price increase is based on each 8 gigabyte block of VRAM. That means the more memory the card has, the bigger the overall price bump you can expect.
For example, consider three typical VRAM configurations in modern gaming GPUs:
- 8 GB cards would see about a 10 dollar cost increase.
- 16 GB cards would see about a 20 dollar cost increase.
- 24 GB cards would see about a 30 dollar cost increase.
In practice, the final price you pay at a retailer might vary. Board partners and stores can choose to absorb some of the increase, adjust slowly over time, or pass the full amount directly to customers. Prices also tend to fluctuate based on regional taxes, promotions, and stock levels.
However, even a modest increase at the chip or component level often leads to a noticeable bump in shelf prices, especially for mid range and high end cards that already sit in a sensitive price bracket for many gamers.
For budget conscious builders, this shift can narrow the gap between AMD and competitor products or between different tiers within the Radeon lineup. A card that looked like an excellent value last month might now sit closer to a competing model in price, making it worth rechecking benchmarks and deals before buying.
What PC Gamers Should Do Now
If you are in the market for a new graphics card or planning a full gaming PC build, this news is a reminder to shop carefully and compare your options. Here are a few simple tips to help you adapt to the change.
- Check current prices instead of relying on old guides. Many build guides and recommendation lists are based on pricing that can change quickly. Always confirm up to date pricing at your preferred retailers.
- Balance VRAM capacity with overall performance. More VRAM is helpful for high resolution gaming and demanding textures, but it is only one part of the performance equation. Core clock speeds, memory bandwidth, architecture efficiency, and driver support are just as important.
- Reevaluate the price to performance ratio. If a Radeon card you were eyeing has gone up in price, compare its new cost and performance against other GPUs in the same range. Sometimes a small step down or up in the stack may now offer better value.
- Look out for sales and bundles. Retailers often respond to manufacturer price shifts with promotions, game bundles, or discounts to keep buyers interested. Checking multiple stores or waiting for weekend sales can save a surprising amount.
- Consider the total build budget. A 10 to 30 dollar GPU increase might affect what you can spend on your CPU, SSD, or power supply. If your GPU costs more than expected, you may want to rebalance the rest of your components to stay within budget.
If you already own a Radeon card, this price move does not change your current performance at all, but it can slightly improve the relative value of what you have compared to brand new cards at the updated price. For those planning future upgrades, keep an eye on both AMD and competitor announcements, as the market can shift again with new launches or further adjustments.
In short, the confirmed 10 dollar per 8 gigabyte price increase on AMD Radeon gaming graphics cards is not a dramatic shock to the market, but it is an important detail for anyone planning a new gaming rig. Watching price trends and staying flexible with your GPU choice will help you squeeze the most performance out of every pound or dollar you spend.
Original article and image: https://www.tomshardware.com/pc-components/gpus/amd-raises-radeon-rx-9000-gpu-prices-increasing-by-usd10-for-every-8gb-of-vram-another-price-hike-is-also-scheduled-for-january-2026
